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Marketing Tool: Print and Brochures

Marketing Tactic: Flyers

Client: Victor Boats/Musto Performance Skiff

Marketing on a Shoestring advised Devoti to use the internet as the main tool for providing customers and prospective customers with information on their products as there is a large amount of information to serve to the customers.

However, there was also the need to be able to provide people with a tangible element in the communications mix as Devoti attended shows and we believed it important to have a small printed flyer to give to visitors to the stand something that they can refer to later. The flyer, of course, gave the prospect all the key product and contact information - the most important of all of course being the website address.

Marketing on a Shoestring designed and printed the flyer.

Below are low-res versions of the flyer so you can take a look. This was folded to A5 size.

Flyer outside cover

Flyer inside spread

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